"Personnel has a vested interest in effectively maintaining the system and has a better understanding of functional requirements" is an advantage of which maintenance organizational structure?

What effect does the issuance of a 2-for-1 stock split have on each of the following? Par Value per Share Retained Earnings

a. No effect No effect b. Increase No effect c. Decrease No effect d. Decrease Decrease

While developing an international advertisement campaign, which of the following is the first step of the process?

A. Compose and secure a budget based on what is required to meet goals. B. Specify the goals of the communication. C. Select effective media. D. Execute the campaign. E. Perform marketing research.