According to Fogg's Behavior Model, what is the first step in influencing behavior?

A) Identifying goals
B) Using triggers or cues
C) Assess the audience's ability to respond
D) Identify a target audience
E) Motivating your audience

Answer: E
Explanation: E) The first step in influencing behavior is to motivate your audience. Experts agree that initiatives to encourage customer participation can be motivational.

Business

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Fill in the blank(s) with the appropriate word(s).

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