________ is a multi-firm process of buying and selling goods and services using Internet technologies
A) Social engineering
B) Value networking
C) E-commerce
D) Social networking
C
Business
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A company's skills are functions—such as customer service and promotions—that the firm performs better than its competitors
Indicate whether the statement is true or false a. True b. False
Business
A central assertion of ________ is that marketing techniques can be used to promote causes and improve the lives of individuals and society
A) sustainability B) the social marketing concept C) marketing ethics D) consumerism E) environmentalism
Business