When a mediator summarizes in his or her own words the essence of the facts that a disputant relates, this is called a ______.

A. pure-content paraphrase
B. reframe
C. feeling paraphrase
D. reformulation

A. pure-content paraphrase

Communication & Mass Media

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Hyatt Motors was preparing to release its latest car. To promote interest in the new product, the company first placed a set of posters in several public places with photographs of people expressing surprise

After a couple of weeks, the company replaced the images on the same posters with a picture of the car. A few weeks later, the company replaced the car images with a photograph of a famous actor driving the car. What type of mass media did the company use? a. Advertisement b. Announcement c. Earned media d. Owned media

Communication & Mass Media

The converged media environment

a. consolidates the broadcast media b. removes the divide between print and electronic sources c. issues news to everyone through the Internet d. puts together similar news stories

Communication & Mass Media