Which of the following will help you track progress over time and help to ensure all deadlines are met?
A) An audience analysis
B) A work plan
C) An outline
D) Predetermined research activities
E) Identification of audience needs
Answer: B
Explanation: B) The last step before beginning your research is to develop a work plan to help you track your progress over time and ensure you meet deadlines. Although you may need to modify your work plan as you discover new information, an initial plan helps you focus on the project.
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Deciding if a question is necessary or if several questions are needed rather than one are decisions involved with ________
A) determining the order of scales B) choosing question wording C) choosing question structure D) individual question content
Which two factors justify the high cost of in-home personal interviewing?
A) need for personal contact and in-home environment is important B) speed of interviewing and in-home environment is important C) in-home environment is important and there is a need to interview family members D) there is a need to view an ad E) none of the above; nothing justifies the extremely high cost of interviews conducted in the home