What is one critique of the task-oriented approach to job analysis?
A) Research has indicated that O*NET is not as useful or as accurate as originally thought.
B) Focusing on tasks prevents us from identifying abstract similarities across jobs.
C) O*NET is quickly becoming outdated and needs to be replaced by DOT.
D) Task-oriented approaches focus too heavily on the characteristics of a person, and prevents us from understanding what needs to be done in a specific job.
Ans: B) Focusing on tasks prevents us from identifying abstract similarities across jobs.
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Regarding the use of examples, anecdotes, single cases, and testimonials in advertising, which of the following statements is TRUE?
a. They should be viewed as valid indicators of the authenticity of the product or service. b. They all create a courtesy bias within the customer. c. They are all potentially deceptive because individual cases tell us nothing about what is true in general. d. They are all invalid due to the Barnum effect.
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A) synthetic B) heuristic C) empirical D) deterministic