Air personalities in smaller stations are often expected to be able to come up with acceptable newscasts

A. TRUE B. FALSE

TRUE

Communication & Mass Media

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Business-to-business (B2B) activity accounts for ________ percent of all e-commerce

A) 21 B) 34 C) 53 D) 69 E) 93

Communication & Mass Media

Which of the following is the least important to consider when analyzing an audience?

A. Their knowledge of the subject B. Their knowledge of the presenter C. Their communication apprehension D. Their attitudes and beliefs E. B and C

Communication & Mass Media