Traditional support media include:

The societal marketing concept seeks to establish a balance between ________

A) customer lifetime value and customer equity B) an inside-out perspective and an outside-in perspective C) consumer short-run wants and consumer long-run welfare D) marketing mixes and market offerings E) customer-driven marketing and customer-driving marketing

Tariff and other trade barriers for exports and FDI are identical

Indicate whether the statement is true or false