A marketer has selected a single city in which to conduct a test market. What can be concluded from this choice of a single-city test market?
What will be an ideal response?
The marketer may be confident that consumers in that city are representative of the overall market.
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Recent research suggests that one reason telework and job performance are positively related is that:
A) employees perceive that they have more autonomy and work harder, especially when they have a good relationship with their supervisor. B) employees perceive that they have less supervision and thus are more likely to spend time off-task. C) employees perceive that they have less autonomy and work harder because they are concerned they will lose their jobs. D) employees perceive that they are favored employees and feel less obligated to work hard.
Which one of the following is a false statement regarding biodata forms?
A. The form can list the qualifications the job holder is expected to possess. B. The same questions appear on the biodata form used throughout the organization. C. Applicants' forms are scored to determine how one applicant compares with another. D. The questions asked on the form must have job relevance.