"Include Input from Stakeholders" is a step in the Ethical Cycle model

A model of a real world application and associated properties are created in the:

A) analysis phase. B) design phase. C) implementation phase. D) evaluation phase.

Of the four primary elements that a media planner deals with to develop a final media plan, the one that focuses on the length of time that a campaign will run, is:

A) frequency. B) coverage. C) continuity. D) distance. E) range.