Which one of the following is a stated recommendation for PR practitioners who work with others outside their field?

a. Use caution when commenting on the contributions of PR team members.
b. Do not discuss personal opinions of specific project elements.
c. Avoid using PR industry-specific jargon with others.
d. Do not comment on organizational values that are not included as part of the project.

c. Avoid using PR industry-specific jargon with others.

Communication & Mass Media

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People Meter ratings individuals are prompted by a flashing red light to push buttons on a box to indicate who is in the room at that moment

a. True b. False

Communication & Mass Media

A travel agent who is trying to sell a Caribbean travel package by saying, “You’ll

come home with a beautiful tan,” is using which appeal on Maslow’s hierarchy of needs? a. Physical. b. Safety and security. c. Love. d. Esteem e. Self-actualization.

Communication & Mass Media