In earned media, what is a role for the PR practitioner before publication?
a. to edit the story before publication
b. to assist the journalists or editors
c. to review different versions of the story
d. to promote the story to potential audiences
b. to assist the journalists or editors
Communication & Mass Media
You might also like to view...
In "The VW Trilogy" case, Volkswagen's TV commercial gained an unexpected boost thanks to:
a. Super Bowl fans b. Billboard "cameos" c. Celebrity endorsements d. Social media
Communication & Mass Media
A secondary source of information is usually better than a primary source
Indicate whether the statement is true or false
Communication & Mass Media