Adding an Internet sales channel to an existing distribution channel may result in:
a. reduction in cost efficiency
b. gray market activity
c. boost in morale as different channels come together to serve a new customer segment
d. loss of competitive advantage
e. conflict as multiple channels pursue the same customers
E
Business
You might also like to view...
A useful way of gaining insight into competitors is through industry analysis
Indicate whether the statement is true or false
Business
Which of the following is NOT an informal training method suggested for small businesses?
A) internal sales seminars B) offer to cover the tuition for special classes C) provide a library of tapes and DVDs for systematic, disciplined learning during commute times D) encourage the sharing of best practices among associates
Business