What would be an acceptable goal of the Metropolitan Area Transit Authority, a nonprofit organization, for its new bus and rail service?
a. increase awareness in its target market to 75 percent
b. set ridership volumes to provide a 12 percent ROI
c. increase expenses to fit budgetary allowances
d. gain a larger market share than the for-profit Trip Planner Bus Lines' routes in the area
Ans: a. increase awareness in its target market to 75 percent
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As part of negotiation skills training, the sales representatives learn about handling customer objections. A common customer objection regards the quality of produce and meat. How should a sales representative most likely address this objection?
A) Emphasize the firm's commitment to customer service after a sale. B) Offer a specific delivery time so restaurants know when to expect products. C) Engage in transactional selling methods to develop a strategic relationship. D) Offer a discount on the first years' orders to gain the buyer's trust. E) Deny that a quality problem exists by showing certifications from local farmers.
In complex signal modulation, a single signal ________ can encode more than one ________
A) symbol, bit B) bit, symbol C) sample, bit D) 0, 1