A candidate running for political office has created a website for posting both owned and earned media. Which of the following is an example of owned content?

a. TV interviews with the candidate
b. published news stories about the candidate
c. Facebook posts about the candidate
d. position papers written by the candidate

d. position papers written by the candidate

Communication & Mass Media

You might also like to view...

These individuals often have legal authority to make decisions for conflicting parties when a decision cannot be reached in other ways

A) mediators B) negotiators C) arbitrators D) peacemakers

Communication & Mass Media

A police officer uses an upright hand with a flat palm to indicate "stop" to oncoming traffic in the middle of a busy city intersection. This action demonstrates that a substituting signal is often used in place of an oral message because __________.

A. verbal messages are too long B. verbal messages can be impossible, undesirable, or inappropriate C. nonverbal messages are ambiguous D. nonverbal messages are universal

Communication & Mass Media