Opinions can serve as evidence if they are

a. shared by a majority of the audience.
b. inoffensive.
c. well researched and eloquently phrased.
d. expressed by an expert who can add credibility to your conclusion.

d

Communication & Mass Media

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The extemporaneous speaker will use a ________ outline, containing key words to jog his or her

memory while delivering a speech. Fill in the blanks with correct word

Communication & Mass Media

While drafting strategic PR objectives, it is vital to connect the plan to ______.

a. customer purchasing decisions b. employee donations c. product market position d. corporate strategy

Communication & Mass Media