While drafting strategic PR objectives, it is vital to connect the plan to ______.

a. customer purchasing decisions
b. employee donations
c. product market position
d. corporate strategy

d. corporate strategy

Communication & Mass Media

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A speech topic that cannot be adequately discussed in the time allowed is not appropriate in scope

Indicate whether the statement is true or false

Communication & Mass Media

How can you measure advertising outcomes?

What will be an ideal response?

Communication & Mass Media