Your marketing manager has asked you to develop a new customer strategy for your company. Additionally, you have been asked to develop, specifically, a market-penetration strategy to assist in gaining new customers
Describe a market-penetration strategy in this context.
The market-penetration strategy in this context would seek to get new customers from a group that might use the product but as yet do not.
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Describe four ways that knowledge transfer occurs in virtual and global teams
What will be an ideal response?
With reference to employee misconduct, which of the following statements is TRUE of serious offenses?
a. If an employee commits a serious offence, the matter should be immediately reported to a mediator without following the formal grievance procedure. b. Failing to punch a timecard is an example of a serious offence. c. Serious offenses under normal circumstances warrant immediate discharge. d. Serious offenses call for attempts at corrective action.