Amounts owed for products or services purchased on account are accounts receivable

Overall, Italy's retail sector has pursued very little international expansion; by contrast, other European supermarket chains such as Tesco (UK), Metro (Germany), and Carrefour (France) took local products and brands with them as they expanded

around the globe. Indicate whether the statement is true or false

GlaxoSmithKline sponsored a weight-loss community in preparation for the launch of its first weight-loss drug, Alli. Which of the following could be a key marketing benefit of forming an online community?

A) A community enables GlaxoSmithKline to create opinion leaders. B) Users generate their own content, so ads may appear near a variety of messages. C) Two-way information flow can give the company customer information and insights. D) The community can become a point of contact for product recalls. E) An online community offers controllable one-way communication with customers.