In a brief essay discuss the three topics for which communication experiments are typically conducted. Use specific examples of research questions (not those found in the text) to illustrate your descriptions

What will be an ideal response?

The students should discuss the three topics discussed on page 205 of the textbook. First, they should show that communication researchers may examine how communication-related variables (acting as the independent variable) influence attitudes, perceptions, or behaviors (acting as the dependent variable. Second, they should show that communication researchers sometimes examine how non-communication variables (acting as the independent variable) influence some communication –related variables (acting as the dependent variable). Finally, they should show that communication researchers sometimes examine how communication-related variables (acting as the independent variable) influence some communication-related variables (acting as the dependent variables.

Communication & Mass Media

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To generate new ideas for marketing their new product, a company invited all the marketing managers from different regions for their respective input

The facilitator went through a five-step process to project ideas, and the participants then ranked the ideas to choose the best. What is the technique applied here? a) Nominal grou b) Reflective thinking c) Delphi d) Individual evaluation

Communication & Mass Media

A high level of competition among members of a group usually leads to a more productive team

Indicate whether the statement is true or false.

Communication & Mass Media