Evaluating how well various computers will handle an organization's workload by running a representative set of real jobs on the different machines is called:

Answer the following statement(s) true (T) or false (F)

1. Direct marketing rarely occurs on a one-to-one, interactive basis. 2. Mega Music sells products to customers only through its Web-site. Mega Music employs the direct model as its marketing approach. 3. For customers, the benefits of direct marketing are that it is an easy, private, and convenient way to shop. 4. oday's marketers use database marketing to promote their offerings through personalized communications to small target groups or even individual customers. 5. The marketing manager of Charlie's Car Parts uses a customer database to e-mail promotional information to customers. The demographic information in the database provides the manager with the data he needs regarding his customers' buying preferences.

How do businesses segment their markets?

What will be an ideal response?