________ benefits relate to the specific attributes of the product
A) Psychological
B) Comfort
C) Value
D) Functional
E) Brand
D
Business
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Explain a situation where a service firm should not implement a service guarantee
What will be an ideal response?
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Which of the following is elapsed time from recognition of a need until the time that need is
satisfied? A) production time B) schedule C) lead time D) cycle time
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