Explain a situation where a service firm should not implement a service guarantee
What will be an ideal response?
Firms that currently have poor or uncontrollably variant service performance should not implement service guarantees because they will have to enact the service guarantee more frequently than might be profitable.
Business
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Which of the following types of error describes measurement error that arises from arbitrary changes that have a different effect each time the measurement is made?
A) systematic error B) forced error C) coefficient error D) random error E) dispersion error
Business
When determining a product's potential in numerous foreign markets, it is usually best to assume that buyers have similar needs and purchasing habits across the markets
Indicate whether the statement is true or false
Business