What are the three major types of vertical marketing systems?
A) corporate, contractual, and chain
B) contractual, corporate, and independent
C) corporate, contractual, and administered
D) administered, independent, and franchised
E) corporate, franchised, and task
C
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When responding to a request for adjustment when a third party is at fault, the best approach is to
A) refuse the claim and suggest that the customer sue the third party. B) refuse the claim but forward the paperwork to the third party. C) avoid placing blame and focus on the solution. D) advise the customer never to do business with that third party again. E) refuse the claim but assure the customer that you will never do business with the third party again.
________ refers to the process of placing a small charge on a credit card to ensure it is working
A) Hoarding B) Carding C) Phishing D) Credit card hijacking