In the Harrah's Cherokee Casino and Hotel case study, the revenue management system modified room prices based on demand and offered the same price/availability to all customers at any one time

Ethnic nepotism refers to systematic efforts made by companies to recruit from diverse groups, promote tolerance, and modify corporate cultures to include nonmainstream employees.

a. true b. false

What are niche markets and what is the approach taken by marketers for assessing such markets?

What will be an ideal response?