Identify two classical rhetoricians who provided suggestions considering ethics and communication
What will be an ideal response?
Aristotle and Quintilian
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What strategy is more like to motivate a Perceiver in your group?
a) Provide an agenda and deadlines. b) Set clear goals. c) Keep the time frame open. d) Keep meetings short and relevant. e) Set standards and expectations.
Answer the following statement(s) true (T) or false (F)
1. CRM usually refers to the software used to manage customer relationships. 2. Successful CRM is a divergence from traditional direct response marketing, database marketing, and online marketing. 3. Every direct marketing effort contains the elements of the list, the offer, and the pitch. 4. There are few things as certain as the effects of lumpy mail. If there’s a mysterious bulge in a letter, it will get opened. 5. To write an effective e-mail, your first paragraph or two should contain a miniversion of your whole e-mail.