Goodwill is

a. amortized over the greater of its estimated life or forty years
b. only recorded by the seller of a busines
c. the excess of the fair value of a business over the
d. fair value of all net identifiable assets
e. none of the above

Ans:
c. the excess of the fair value of a business over the
d. fair value of all net identifiable assets

Business

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More effort by both external and internal parties is necessary for need recognition in a ________ situation

A) modified rebuy B) straight rebuy C) new-task D) repetition purchase

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