Investing in short-term debt decreases exposure to interest rate risk

Internet malls:

a. May have thousands of stores covering virtually every category or be smaller and focused on a particular target market. b. Offer different levels of marketing and selling assistance c. Vary in pricing depending on the services offered. d. All of the above are true.

Which hotel company utilized a non-traditional media campaign centered around remodeling a subway car to reposition its brand?

a. Marriott b. Hilton c. Choice Hotels d. Westin e. Sheraton