Franchisors yield considerable power in their relationship with franchises due to their ability to ____

a. overstate the income potential of franchises
b. teach procedures and management skills to franchises
c. cancel a franchise if any major provision of the franchise agreement is not met
d. develop a cooperative marketing program

c. cancel a franchise if any major provision of the franchise agreement is not met

Business

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Describe the elements of the marketing communications mix

What will be an ideal response?

Business

In the cycle of complete strategic planning, taking corrective action is a part of ________

A) planning B) implementation C) controlling D) organizing E) analyzing

Business