For ______ , you want to provide people with basic information about how to buy a product or purchase a service.

Which level of measurement estimates if the audience has paid attention or understood the message?

a) Second b) Third c) First d) Fourth

Tenzing is planning a speech on the Chinese occupation of his Tibetan homeland and is not sure how

to create identification with his classmates. Which element of the rhetorical situation is he concerned with in his search for identification? A) the speech B) the speaker C) the purpose D) the occasion E) the audience