According to the Direct Marketing Association, about 60 percent of direct marketing expenditures are spent on retaining current customers

Indicate whether the statement is true or false

FALSE

Business

You might also like to view...

In a trust deed, the trustor:

A: Holds the note and deed of trust while there is an outstanding balance due; B: Signs a note for the amount borrowed; C: Advances the funds to the borrower; D: Receives the payments from the borrower.

Business

Many large and mature companies get stuck in formulated marketing. They pore over the latest Nielsen numbers, scan market research reports, and try to fine-tune their competitive strategies and programs

Indicate whether the statement is true or false

Business