Many large and mature companies get stuck in formulated marketing. They pore over the latest Nielsen numbers, scan market research reports, and try to fine-tune their competitive strategies and programs
Indicate whether the statement is true or false
TRUE
Business
You might also like to view...
Internal data sources can be highly effective in helping decision makers plan new-product introductions or new distribution outlets.
a. true b. false
Business
________ are the largest group of wholesalers. They include two broad types: full-service wholesalers and limited-service wholesalers
A) Brokers B) Manufacturer sellers C) Manufacturers' agents D) Merchant wholesalers E) Selling agents
Business