A company has developed a linear trend regression model based on 16 quarters of data. The independent variable is the measure of time (t = 1 thru 16 where quarter 1 is winter quarter, 2 is spring, etc.)
The company has also developed seasonal indexes for each quarter as follows:
Winter Spring Summer Fall
1.20 1.00 0.70 1.10
The linear trend forecast equation is: y= 120 + 56t.
Given this information, what is the seasonally unadjusted forecast for period 19?
A) 1,064
B) 1,184
C) 828.80
D) 986.7
B
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The ________ section of the marketing research report highlights the discussions with the decision makers and industry experts, and discusses the secondary data analysis, the qualitative research that was conducted, and the factors that were
considered. A) table of contents B) approach to the problem C) title page D) problem definition
________ demand items are final products demanded by an external customer
A) Dependent B) Independent C) External D) Integrated