To generate sales for 1400 Words, Paula Ramirez follows the classic selling steps of generating prospects, collecting information, qualifying prospects, making the sales call, and:

Identify the true statement about strategic planning.

A. it does not include the research component of a company B. it is most commonly referred to as market planning C. it does not address either the long-term or short-term goals of the company D. it is designed to solely address marketing and advertising questions at the local level E. it is usually conducted at the highest levels of management

Goals of crisis management include all of the following EXCEPT:

A) terminate the crisis quickly. B) limit damage. C) build a case for blame. D) restore credibility.