You have been selected to be part of the buying center for a new golf club collection to be resold by your company. You have agreed to the product specifications and now must negotiate the terms of the purchase agreements with the club manufacturer. You are the ______.

gatekeeper
user
influencer
buyer

buyer

Business

You might also like to view...

Discuss why stealth marketing is unethical

What will be an ideal response?

View
Business

Efforts to convert ________ into loyal customers are rarely successful

A) barnacles B) strangers C) true believers D) laggards E) butterflies

View
Business