Marketers take advantage of ________ when they extend a brand name associated with one line of products to another
A) physical appearances
B) perceptual blocking
C) the halo effect
D) the persistence of first impressions
E) consumers' tendency to jump to conclusions
C
Business
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Zenith Fashions uses standard costs for their manufacturing division
From the following data, calculate the fixed overhead cost variance. Actual fixed overhead $32,000 Budgeted fixed overhead $24,000 Standard overhead allocation rate $8 Standard direct labor hours per unit 3 DLHr Actual output 2,500 units A) $36,000 F B) $36,000 U C) $8,000 F D) $8,000 U
Business
Which of the following is a component of a database system?
A) Database B) DBMS C) Front-end applications D) All of the above
Business