If communication results in changes in attitudes, values, beliefs, or emotions, it has had _____ effect
A) an intellectual
B) an affective
C) a psychomotor
D) a cognitive
Answer: B
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Information on how lung cancer could be prevented was posted on a website, and anyone could visit and post comments. This changed the public's perception toward lung cancer and a lot of people started to volunteer to help the people suffering from the disease. Which factor of persuasion was used in this scenario? a) Audience participation b) Clarity of message c) Source credibility d) Appeal to self-interest
Although they didn’t like it, most colonial editors paid the Stamp Tax to avoid trouble with the government
a. True b. False