The greatest benefit of repositioning strategies is the low level of risk involved

Retailer promotions are ineffective in getting customers to increase their purchase quantities

Indicate whether the statement is true or false

In the BCG growth-share matrix, question marks refer to products or businesses with a ________

A) low market share in a niche market B) low market share in a market with high growth prospects C) greater market share than all their competitors combined in a saturated market D) high market share in a market with a high growth rate E) low market share in a market that is set to shrink significantly