Frances resists touch because she finds it uncomfortable and mostly unnecessary. In terms of Richmond and McCroskey's Touch Apprehension Scale, she would be called an

The Social Interaction Theory focuses on ______ for interpreting emotions.

a. social and cultural context b. biological and evolutionary universals c. gender- and age-based differences d. real and manufactured emotion labor

Which of the following is recommended by your textbook as a method for generating emotional appeal in a persuasive speech?

A. Substitute emotional appeals for evidence. B. Employ visual aids. C. Increase the rate of your delivery. D. Use more denotative language. E. Develop vivid examples.