________ have formal authority to select the supplier and arrange the terms of purchase
A) Users
B) Influencers
C) Buyers
D) Gatekeepers
E) Deciders
C
Business
You might also like to view...
A company offering products to meet incipient demand before the trends have taken root generally will have a huge market response
Indicate whether the statement is true or false
Business
A firm pursuing a sales objective is more likely to try to satisfy a market segment (instead of a mass market or multiple segments)
Indicate whether the statement is true or false
Business