According to equity theory, we are happiest when we get the maximum amount of rewards from our relationship, regardless of what the other person is getting

Selfish, manipulative group members are a problem for many groups. Estimates show that the majority of group members are, however, reasonable most of the time

According to the textbook, what percentage of group members are NOT reasonable most of the time? A. 10 percent B. 90 percent C. 25 percent D. 33.33 percent

In writing advertising copy, your goal is to write in such an engaging way that:

a. The copy becomes one with the visual elements b. Your audience cannot resist the logic in your piece c. Your audience cannot deny the emotion in your piece d. Readers will give you their undivided attention