The ?communication as transaction? model fails to take into account the simultaneous nature

Hegemony theory

a. was Louis Althusser's theoretical explanation of why the working classes in Italy had not revolted against fascism. b. argues, as Gramsci developed it, that in typical societies hegemony is accomplished by a balanced combination of force and consent. c. argues that ideology is an intrinsic part of our everyday lives. d. asserts that hegemony is the process whereby the subordinate, non-elite in a society are led to consent to the system that subordinates them. e. is used to examine the strategies that individuals can use to resist ideological domination.

The more you know about your topic ________

A) the more you risk being overconfident B) the greater the chance of including too much detail in your speech C) the better your chances of being an effective communicator D) the less likely it is that people will listen to you