Relationally-oriented individuals value ________ more than they do task accomplishment.

Screen theory

a. posited that the spectator's "subject position" was naturalized through a "gaze" manufactured by the view of the camera. b. argued for connections between behavioralist research and reader-oriented criticism. c. was best known for the concept of the "missing reader." d. advanced the notion of "interpretive communities." e. Both c and d.

James McCroskey identifies three effective approaches for generating ________ with an audience.

A. goodwill B. understanding C. empathy D. credibility