From the economic system's point of view, the role of ________ is to transform the assortments of products made by producers into the assortments wanted by consumers
A) upstream partners
B) marketing intermediaries
C) third-party logistics
D) price consultants
E) factory supervisors
B
Business
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Which of the following could be used to increase the tangibility of services and to facilitate prepurchase evaluation?
A) sampling B) comparative advertisements C) image advertising D) print advertising
Business
From an American perspective, the ________ stage of negotiation is straightforward, objective, efficient, and direct
A) relationship building B) exchanging task-related information C) nonverbal communication D) motivation
Business