Discuss the effects of low elaboration and high elaboration on the speaker's message.

What will be an ideal response?

- Elaboration refers to the listener's tendency to think about information related to the speech topic.
- Listeners that have relatively high elaboration (or the tendency to think more about the information) will be persuaded as a result of systematic thinking about the message.
- Listeners with relatively low elaboration (or the tendency to dismiss information and think less about it) will be persuaded through "shortcuts" such as how the speaker is dressed.

Communication & Mass Media

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Kelly's marriage is in jeopardy, and she needs to talk to her friend, Heather, for emotional support. When Heather and Kelly sit down to talk, Kelly's three children play nearby, interrupting them often, and making typical "kid noise."

What strategy can Kelly use to help listen to her? What will be an ideal response?

Communication & Mass Media

Infographics communicate a great deal of information with minimal text.

Answer the following statement true (T) or false (F)

Communication & Mass Media