Managers know that for cash and credit sales completed in one month that all will be recorded as sales revenue in that month, but that the actual cash flow will take place over a longer period of time because of ________

Adaptation can best be defined as which of the following?

A) changing a marketing program to make the elements completely uniform B) altering a firm's organizational structure to facilitate internationalization C) modifying marketing program elements to meet the needs of a specific market D) varying a firm's products and services to meet distribution requirements

What are the reasons for a firm having lower cash from operations than working capital from operations? What are the possible interpretations of these reasons?