Outsourcing means shifting undesirable jobs or work assignments to another company to cut costs. When the outsourced work moves to another country, the terms "global outsourcing" or "offshoring" are used

Marketing of high-touch products requires more emphasis on specialized information and less emphasis on image

Indicate whether the statement is true or false

Which of the following statements is most likely true about radio as an advertising medium?

A) Radio advertising is typically quite expensive. B) Radio ensures good attention from the target audience. C) Radio offers very low audience selectivity. D) Radio prohibits the use of segmentation strategies. E) Radio advertising is characterized by good local acceptance.