A lawsuit against an officer in his or her individual capacity is the same as suing the

When planning a marketing or sales message, which is the first step of the process?

A) Identifying the product or service to sell B) Analyzing the competition C) Identifying key selling points D) Assessing audience needs E) Anticipating objections

Which is not a strategy for a retailer to increase its average sale?

a. placing impulse goods in high-traffic locations b. opening additional hours c. increasing impulse sales d. suggestion selling