Bill no longer enjoys his work because he was

passed over for a promotion and does not believe he will advance any further in the company. Bill is suffering from a lack of motivation factors.

Indicate whether this statement is true or false.

Answer: TRUE

Communication & Mass Media

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All of the following are tips for working with the media at a trade show EXCEPT

A) plan major announcements to coincide with the show. B) include the name of the trade show in all news releases. C) include the booth number in all releases. D) pay for everything you can. E) train spokespeople to make brief presentations.

Communication & Mass Media

What did Starbucks do in China to encourage success when entering the market?

a. used social media as a primary source of marketing b. developed local management talent c. implemented American marketing strategies d. hired American store managers

Communication & Mass Media