In comparing the amount of paper work involved in equipment maintenance, the call-basis technique is likely to be less costly than the service-contract basis

Opal Corp. declared a 9% stock dividend on its common stock. The dividend

A. Requires a vote of Opal's shareholders. B. Has no effect on Opal's earnings and profits for federal income tax purposes. C. Is includible in the gross income of the recipient taxpayers in the year of receipt. D. Must be registered with the SEC pursuant to the Securities Act of 1933.

With respect to the "six brand building blocks," brand ________ describes the relationship customers have with the brand and the extent to which they feel they're "in sync" with it

A) imagery B) judgment C) resonance D) salience E) performance